Search Engine Rankings
SEO your search engine rankings up
300 hundred words on the topic
What determines your search engine rankings at Google, Bing and Baidu.
Rank the Number One!
Don't see your web site on the fist page of Google? Why? What determines your ranking at Google, Bing and Baidu?
There are many factors that influence your search engine rankings, a web site's position on SERPs (search result pages).
1. Nobody knows exactly what thoughts whirl
in the head of a Search Engine.
The algorithm of a search engine consists of several hundreds of variables related to your web page, competing websites, web surfer's previous behaviour. Each of these variables has got different weight and relation to other variables. Hundreds of search engineers sit and change the algorithm every day. There are more than 200 signals that Google uses to determine the rank of a website, and last year Google made more than 500 improvements to the algorithm. Search engines keep these algorithms in secret. Is the next step of a Golem predictable?
2. Your site improves.
Your site is a live virtual organism. You add some new content, your client list changes, your interactive visitors post new items. Someone on the web links to your site or removes an existing link. Every such change impacts your site's relevance for particular searchword.
3. There are other sites around.
Any change on some other site changes the whole picture. The most influencial are changes your competitors do. Some sites move down in rankings, some move up. Nothing is carved in stone.
4. Each visitor is different.
Search engines start showing more and more personalised search results. Search engines consider searcher's history, geolocation and recent tweets, their friends likes and dislikes. Google Circles are closing in.
So there is nothing fixed in the search engine optimisation. SEO is a live battlefield. Your position, your search engine ranking is ever-changing. If you stay, you move backwards. If you run, you stand still. To move forward you have to run very very fast. And to the right direction.
You need a wizard, SEO wizard. Urgently!
Your path to success is a SEO-friendly and link-worthy website. If your visitors love it, the search engines love it. Just find someone who, being a decade with SEO, has gained a mountain of knowledge, right feeling and holistic approach. Someone who really cares of your web presence. Hire your wizard, now!
Rank the Number One!
2011
Superb search engine rankings does not require any expensive SEO, a tiny bit of wise search engine optimisation is sufficient.